Monday, October 6, 2014

How Well Do You Pivot?

Are you ready for any of the paths that lie before you today?

Over the last month, Relationships Matter Now forged a new stream of work that has been very fulfilling and intriguing. Stemming from a relationship we've been cultivating all summer, we now have entered an area of work that did not exist for us when 2014 began. As exciting and terrifying as it's been, I am so impressed that we were able to take advantage of the opportunity when it presented itself to us. This whole experience got me thinking and inspired me to ask the question of my tribe -

How well do you pivot?

The dictionary definition of pivot did not quite fit exactly the context by which I am using this word but the number one synonym does: turn. How well do you or your business "turn"? In the 4 year history of Relationships Matter Now, we have evolved and grown simply due to our incredible ability to "turn." Here are three things we've done to make that possible.

Have Purpose 

Relationships Matter Now has always had a solid purpose in place - to "change the world, one relationship at a time." I can remember when folks questioned our purpose and I stood firmly in my conviction for my company. While it may be "squishy" to some or seem like a "tag line" - our purpose is real and every decision we make hinges on it paying off that purpose.  When you are crystal clear about why you exist, it is easy to create opportunity for yourself.  Now, please be sure and note that I am speaking about purpose - why you get up every day, why you open the doors of your business and the very thing that motivates you to do what you do. Purpose must be in place as a very first step to being able to pivot.

Develop Clear Repeatable Model

Before late in 2013, the way Relationships Matter Now delivered services was clear but it was not articulated. Because of this lack of articulation, there were times when we deviated from our delivery methodology and it hurt us. Once we captured, documented and branded our delivery model, we saw an immediate boost in our business. Without a clear repeatable model, you are doomed to "recreate" your work each time. This has personal implications as well. Think about the way you make decisions or operate. If you are not consistent, you will find yourself creating extra work each time you encounter a situation - perhaps the same situation you faced before. Having a clear and consistent way of executing saves you time and effort.

Be Ready

Readiness is the most important aspect of being able to pivot toward opportunity. Readiness looks different for different people and businesses. For Relationships Matter Now, we recognize readiness in our ability to apply the previous two items to a new area of work. Does the possible opportunity align with our purpose? Can we see ourselves making an impact quickly? Does our methodology work with this new area? Can we apply our expertise with this audience? After answering most or all of these questions in the affirmative, we immediately go to work building time to brainstorm around the new possibility. Then we quickly decide if it worth pursuing. Readiness also consists of being open to new ways to apply our talents and skills. We are not married to how or where we apply our work, just married to the ability to do it often.

The ability to pivot toward opportunity can be the difference between existing and thriving. Many people and businesses struggle to pivot and thus have difficulty growing and changing in the ways that could benefit them most. We hope you will that the time to discover what it takes to pivot in your life and/or business today.

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