Sunday, October 3, 2010

3 Ways Starting a New Biz is Similar to New Love

Over the last 90 days, I've had some familiar feelings that I have not had in exactly 10 years.

You see,  it was exactly 10 years ago in August that I met my husband in a Best Buy on a Sunday afternoon -  just thinking about it gives me chills.

The uncertainty among strong gut that "this is it".
The risk.
The heart outside your body feeling.

 I have been feeling all of the above,  all day, every day since I incorporated Relationships Matter Now.  I am convinced that the same ingredients found in new love   appear in the same form when one is starting a new business venture.

This Is It

We all know the feeling of utmost confidence living amongst traces of uncertainty.  In some areas, we move forward without thinking while other areas paralyze us.  The attraction is strong  and we can completely explain why moving forward is the best option for us at this time.   Heady certainty and giddy joy pushes us through the moments of doubt. “This is it” in love and business is the most exhilarating and terrifying statement all at once.

Risk

Perhaps one of the most  frightening part of both love and entrepreneurship is the risk.  Risk of rejection and risk of failure keep many from venturing into love or business.  Yet the endeavor of both involve so much risk that only the brave truly push through and make it happen.  The key is making the risk a calculated one. We do our homework. We look at options. We compare and contrast our intended as rigorously as our business idea. We don't overanalyze yet we move forward knowing that only great risks pay great rewards.

Vulnerability 

When you choose to love or start a new business, you are opening yourself up in ways you'd never imagine.  You literally feel as though a part of you is completely outside your control and it's true. However, it is essential to be vulnerable. It is in those vulnerable places where you really find out what you're capable of and believe me, it is much more than you think. The other really cool thing about vulnerability is the fact that it forces authenticity.   It is impossible to be both vulnerable and fake at the same time.  When you are real and true to who you are and your core beliefs, you cannot fail in love or in business. Should the relationship dissolve or the business go bankrupt - the rich life lessons you learned are invaluable and become part of your story AND contributors to your future success in both areas.

So ten years later - the love for my husband is no longer  new.  It is richer, deeper, battle-scarred and most importantly, enduring.  Only time will tell what will happen with Relationships Matter Now LLC.   My experience with love tells me gives me the hope that my experience with business will be equally good.


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